Launching and managing a new fund is a big challenge—from honing your messaging and materials and fundraising to establishing sound operations and reporting. The Bootcamp is a half-day interactive session designed to provide emerging managers with the knowledge and best practices to launch successfully. With active involvement from institutional investment professionals and industry professionals who have “been there”, the discussions and take-aways will be invaluable for those managers who are ready to launch as well as those who have been leading a fund for 24 months or less.
| 2:00 PM – 2:45 PM | MARKETING NEVER ENDS - Strategies for marketing “Emerging” funds Marketing consists of more than just a PPM and a pitch book; For emerging managers, what are some of the pitfalls to watch out for? What are the differences between marketing to a public fund vs. an endowment, if any? In this day and age of placement agent turmoil, how does that change the landscape for new and emerging funds? Maybe have managers submit marketing materials beforehand so that it’s reviewed beforehand and the “do’s and don’ts” get addressed at the meeting. Potential new business for the marketing experts. Welcome: Gabriele Bowers Harris – RG & Associates; Founder – One MT Associates Moderator: Deb Draughan, Managing Member, The Process Management Group, LLC Speakers: Ellen Cahill, President - Cahill Associates, Inc. Marquette Chester, Managing Director, Invesco Djena Graves Lennix, Director of Business Development, ICV Partners |
| 2:45 PM – 3:15 PM | GETTING YOUR HOUSE IN ORDER: Tackling Back Office Operations the Right Way In a study by Credit Suisse, lax back office operations proved to be the key stumbling block among emerging managers in their first two years of business. Addressing core infrastructure issues – from legal documents to LP reporting and capital calls - can be a challenging task. We’ll dive into the key areas and offer sound advice on best practices, outsourcing partners and strategies for ensuring a sound operation. Moderator: Derek Jones, Partner – Credit Suisse Customized Fund Investment Group Speakers: Paul Robert, Jr., Principal - NYL Capital Partners Tunde Reddy, Managing Director– J.P. Morgan Worldwide Securities Services Haynes P. Lea, Partner - Robinson, Bradshaw & Hinson |
| 3:15 PM – 3:30 PM | Business Card Exchange |
| 3:30 PM – 4:15 PM | CONSULTANT RELATIONSHIPS: Keeping the Gates of Communication Open How do different consultants view “emerging managers” (different definitions). Getting in the door – and keeping lines of communication open. What are consultants looking for when they review materials and pitches. What benchmarks are typically used? Getting past “no” – next steps? Moderator: Terry L. Jones, Founder and Managing General Partner - Syncom Venture Partners Speakers: Judy Chambers, Managing Director, Pension Consulting Alliance David Fann, President – PCG Asset Management, LLC Nakeyshia Kendall, Principal - The Townsend Group |
| 4:15 PM – 5:00 PM | THE ELEVATOR PITCH: CalPERS & CalSTRS Are Listening Emerging managers are invited for a rare opportunity – a chance to “pitch” to an all-star line-up of investment professionals. Key members of the CalPERS and CalSTRS investment team will join us as panelists and provide candid feedback on a select group of emerging manager pitches. Managers attending The Bootcamp who are interested in presenting must submit their marketing pitch (in PPT slide form / 10 slides max) by June 1st for consideration. Up to five managers will be selected and notified in advance. All managers in attendance will benefit from hearing each others pitches—as well as the candid feedback from the panelists. Facilitator Ellen Cahill, President – Cahill Associates, Inc. Judges: Chris Farrington, Partner - Centinela Capital Partners, LLC Tim Legesse, Investment Officer - California Public Employees’ Retirement System Solange Fernandez Brooks, Portfolio Manager, Investment Executive Unit - California State Teachers’ Retirement System *The interactions and opinions expressed by investment industry professionals are intended as a sounding board only. |
| 6:00 PM – 7:30 PM | WELCOME RECEPTION Networking and Wine Tasting at the Consortium! Come reconnect with peers and enjoy a ‘fruit of the vine’ tasting featuring award winning Sugarleaf Vineyard, a successful minority-owned vintner located just outside of Charlottesville, Virginia in thetown of north garden. Proprietor and wine expert, Lauren Bias, will be on hand to pour. Come ready to ‘swirl, sniff and sip’. www.SugarleafVineyards.com |